Last updated: October 1, 2026
Lux Coffee LLC, doing business as Lux Coffee Company (“Lux,” “we,” “us,” or “our”), operates this store. This policy explains how we collect, use, store, and share personal information when you browse our websites, buy coffee, contact us, or subscribe to our communications.
Information we collect
We collect information you provide, including your name, email address, phone number, billing and shipping addresses, order details, account information, and messages to customer support. Payment providers process payment information to complete your purchases. When you subscribe to marketing, we record your subscription preferences and consent, including the date and method of signup.
Our store and service providers may automatically collect your IP address, browser and device information, cookies, pages and products viewed, browsing activity, and interactions with emails, texts, and links. We receive information from Shopify and providers that support payments, fulfillment, analytics, and communications.
How we use information
We use information to process and fulfill orders, manage coffee subscriptions and accounts, provide support, send order updates, prevent fraud, maintain business records, improve our store, and measure communications. Where you have opted in, we use your contact information to send marketing about coffee, product releases, offers, and shop news. We obtain consent where required and do not treat providing a phone number for an order as consent to SMS marketing.
SMS information and consent
We collect phone numbers and SMS consent through voluntary signup forms, checkout opt-in choices, and other clearly identified subscription methods. We use subscriber information to deliver messages, manage preferences and opt-outs, provide support, and measure program performance.
We do not sell, rent, or share mobile phone numbers, SMS opt-in data, or consent with third parties or affiliates for their own marketing or promotional purposes. We may share this information with Shopify, messaging platform providers, telecommunications carriers, and other providers solely as needed to operate and deliver our messaging program, or as required by law. These service disclosures do not authorize providers to use SMS consent for their own marketing.
Reply STOP to a marketing text to unsubscribe. Reply HELP for assistance, or email noah@luxcoffee.co. Unsubscribing from marketing does not cancel a coffee order or coffee subscription.
Who receives information
We share information as needed with Shopify and providers supporting store hosting, payments, shipping, customer support, analytics, and communications. We may disclose information to meet legal obligations, respond to lawful requests, protect rights and security, or in connection with a business transfer subject to applicable protections. The SMS restrictions above also apply to business transfers and other sharing for marketing purposes.
Shopify, cookies, and advertising
Our store is hosted by Shopify, which collects and processes information about your visits and purchases to operate and improve the store. Depending on enabled services and your privacy choices, Shopify may also process information from your interactions with this store, other merchants, and Shopify to personalize services, measure activity, and provide relevant advertising. This processing may constitute sharing or targeted advertising under certain privacy laws.
Learn more in Shopify’s Consumer Privacy Policy and exercise Shopify-related choices through Shopify’s privacy portal. You may also contact us to request an opt-out of applicable sharing or targeted advertising. Where offered, use our store’s cookie and privacy controls. Browser settings can limit cookies, although some store features may stop working.
Storage, retention, and security
Information is stored in our business systems and those of Shopify and other service providers, including systems that may be located outside your state or country. We retain information as needed to fulfill orders, provide services, maintain required tax and business records, resolve disputes, and meet legal obligations. Consent and suppression records may be retained to document permissions and honor opt-outs. We use reasonable safeguards to protect information, but no storage system or transmission is completely secure.
Your choices and rights
Depending on where you live, you may have rights to access, correct, delete, or obtain a copy of your information, withdraw consent, or opt out of certain processing. Email noah@luxcoffee.co to make a request or appeal a decision. We may verify your identity and retain records where permitted or required by law. We will not discriminate against you for exercising applicable privacy rights. Use the unsubscribe link in marketing emails or reply STOP to marketing texts.
Children, changes, and contact
Our services are not directed to children under 13, and we do not knowingly collect their information. Contact us if you believe a child has provided information. We may update this policy and will post the revised date and provide additional notice when required. For privacy questions, contact Lux Coffee Company at noah@luxcoffee.co.